Displaying interstitial ads

You can mix advertisements in with other content in your playlist by using interstitial advertisements. The advertisements in the playlist can be from a local server or from an advertising service vendor.

When implementing interstitial advertising, consider the following:

• Switch between content streams by using stream switches. Stream switches can correspond with time duration, script commands, or client events.
• Use a URL to a specific advertising service vendor in the playlist locations in which you want advertisements to appear. Frequently, the advertising service vendor will provide a link to an advertisement that best matches the user profile.
• Use the noSkip attribute to prevent users from skipping the advertisement.
• If you are logging data about your publishing points and want to be able to differentiate between the advertisements and the other content, set the value of the role attribute for the advertising content to Advertisement. You can then search the log file for that value and use only the relevant data.

Related topics

• Include interstitial advertising in your on-demand playlist
• Streaming entertainment programming and advertising
• To add an interstitial advertisement to a stream